Privacy policy
Privacy Policy — Personal Data
This privacy policy aims to clearly inform you about how MX HOME collects, uses and protects your personal data when you use the site m-x-home.com and when you make a purchase or contact us.
1) Data controller
The data controller is :
- Company : MX HOME (SASU)
- Registered office : 980 avenue du peyrat, 83310 Grimaud, France
- Email (privacy / GDPR) : contact@m-x-home.com
2) Data collected
Depending on how you use the site, we may collect the following categories of data :
- Identity and contact data : first name, last name, email address, phone number, postal address (delivery and/or billing).
- Order data : products ordered, amounts, purchase history, exchanges with customer service, delivery and tracking information.
- Payment data : we do not store your card details. Payments are processed via our providers (see section 5).
- Browsing data : pages viewed, interactions, technical information (device, browser, cookie identifiers, IP address), analytics and advertising data (see section 8).
- Request-related data : requests sent via email, forms, or requests related to the showroom / custom orders.
3) Purposes and legal bases
- Fulfill your order (cart, payment, preparation, delivery, invoicing, tracking) — performance of the contract.
- Manage customer service and after-sales — performance of the contract and/or legitimate interest.
- Comply with our legal obligations (accounting, invoicing) — legal obligation.
- Audience measurement and site improvement — consent for non-essential cookies and/or legitimate interest where applicable.
- Marketing and advertising (newsletters, offers, retargeting) — consent (notably via cookies/trackers) or legitimate interest depending on the case.
- Fraud prevention and security — legitimate interest (and legal obligations where applicable).
4) Mandatory nature of data
Some data are essential to process your order (identity, address, delivery information). Without this information, we will not be able to complete the order or deliver to you. Marketing/analytics data rely on your consent when required and remain optional.
5) Recipients and subprocessors
- E-commerce platform : Shopify.
- Payments : Shopify Payments, PayPal, Alma.
- Delivery / carriers : DPD, Geodis, Kuehne+Nagel.
- Email / SMS & customer relations : Brevo.
- Analytics : Google Analytics 4 (GA4).
- Advertising : Meta (Pixel + Conversions API), Google Ads.
- Technical providers : maintenance, security, support.
6) Transfers outside the European Union
Some providers may process data outside the European Union. When this happens, we ensure that these transfers are covered by appropriate safeguards (e.g., standard contractual clauses) and/or any other mechanism recognized by the regulations.
7) Retention periods
We retain your data only for as long as necessary for the purposes pursued, then delete or anonymize it, unless a longer legal retention period applies.
- Order / billing data : necessary duration for processing, then archiving in accordance with legal and accounting obligations.
- Customer account : duration of account activity, then deletion/anonymization after a period of inactivity.
- Customer service / after-sales : duration necessary for processing, then archiving according to limitation periods.
- Prospecting (newsletter) : until unsubscribe or withdrawal of consent.
- Cookies and trackers : durations specified in the Cookies Policy / consent tool.
8) Cookies & trackers
The site uses cookies and other trackers. Some are necessary for site functionality (cart, security), others are used for analytics (GA4) and advertising (Meta Pixel + CAPI, Google Ads). You can accept, refuse or configure your choices via our consent module (native Shopify tool), and modify your consent at any time via the link "Manage my cookies" available in the footer.
9) Security
We implement technical and organizational measures intended to protect your data against unauthorized access, loss, alteration or disclosure. Access to your data is limited to authorized personnel and to our strictly necessary providers.
10) Your rights
You have the following rights in particular: access, rectification, deletion, objection, restriction, portability, as well as the right to withdraw your consent at any time where processing is based on it.
To exercise your rights, contact us at : contact@m-x-home.com. We may ask you for proof of identity if necessary, only to secure your request.
You may also lodge a complaint with the competent supervisory authority (in France: the CNIL).
11) Update
We may amend this policy to reflect changes to the site, our practices or the law. The date of last update is indicated below.
Last updated : 13/01/2026